O οίκος Gucci αναλαμβάνει δράση κατά του κορονοϊού!

Κάθε μέρα έχουμε και μία νέα ανακοίνωση με δωρεές από μεγάλους οίκους και φιλανθρωπικές δράσεις για την πανδημία του κορονοϊού!Ο κόσμος της μόδας κάνει μεγάλες δράσεις και προσπάθειες σε αυτόν τον παγκόσμιο αγώνα και αυτό δίνει ελπίδα και δύναμη σε όσους παλεύουν και αγωνίζονται κάθε μέρα με τον κορονοϊό!

ΔΙΑΦΗΜΙΣΗ

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We Are All in This Together. Gucci stands with its global community to fight the #Covid19 pandemic by making two separate donations to crowdfunding campaigns. Locally, in Italy where the company is based, a 1 million euros donation to the Italian Civil Protection Department #DipartimentoProtezioneCivile in partnership with @intesasanpaolo’s #ForFunding platform to reinforce Italy’s health services and to source new ICU beds. Globally, Gucci donated 1 million euros to the United Nations Foundation’s Covid-19 Solidarity Response Fund in support of the World Health Organization @who through Facebook’s US$10 million Matching Fundraiser to monitor and collect data on the spread of the virus to strengthen ICUs across the world, supply protection equipment to health personnel and fast-track the creation of vaccines and therapies. The initiatives are captured in an original illustration gifted by Rome-based artist @mp5art, a person who holds their hand on their heart a message of human solidarity. “Gucci has created a world, open and free: a Gucci global community. We ask all of you to be the changemakers in this crisis, to stand together with us in the fight against the Coronavirus. We are all in this together,” say @alessandro_michele, Creative Director of Gucci, and #MarcoBizzarri, President and CEO of Gucci. Calling on our #GucciCommunity to join with us, give through our Donate Sticker on Stories to the United Nations Foundation’s Covid-19 Solidarity Response Fund in support of the World Health Organization @who, and on gucci.forfunding.it to donate to the Italian Civil Protection Department #DipartimentoProtezioneCivile. Discover more about the crowdfunding campaigns through link in bio. Starting from tomorrow, Gucci’s social channels will feature the official messages of @who to help spread useful information and prevention for the virus. #StaySafe #FlattenTheCurve

A post shared by Gucci Official (@gucci) on Mar 26, 2020 at 9:15am PDT

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Η Gucci δωρίζει 2 εκατομμύρια ευρώ στην καταπολέμηση του κορονοϊού.Ο ιταλικός οίκος ανακοίνωσε ότι θα συμβάλει σε δύο εκστρατείες ευρείας κλίμακας: 1 εκατομμύριο ευρώ στο ιταλικό τμήμα πολιτικής προστασίας και ένα άλλο 1 εκατομμύριο ευρώ στο Ταμείο Αρωγής Αλληλεγγύης COVID-19 για την υποστήριξη του Παγκόσμιου Οργανισμού Υγείας.

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With a view to providing a lasting response to the current pandemic, @kering_official, which includes Gucci, contributes to the fight against Covid-19. In the days ahead, the Group will provide the French health service with surgical masks and its preparing to manufacture new ones—while complying with the strictest health protection measures for its staff members—and made a financial donation to the Institut Pasteur to support its research into Covid-19. This contribution follows those already made in China and Italy in recent weeks. On March 11 in Italy, Kering and its Houses made donations to the four major foundation hospitals in Lombardy, Veneto, Tuscany and Lazio. More recently, Gucci responded to a call to fashion companies from the Tuscany Region for surgical masks and medical overalls, and aims to donate to 1.1 million surgical masks and 55.000 medical overalls in the coming weeks, subject to relevant authorizations. On January 28 in China, Kering and its Houses announced a donation to the Hubei Red Cross Foundation to help fight the spread of the virus.

A post shared by Gucci Official (@gucci) on Mar 24, 2020 at 1:07am PDT

Νωρίτερα αυτή την εβδομάδα, η μητρική εταιρεία του Gucci, Kering, συνέβαλε στην μάχη δωρίζοντας 3 εκατομμύρια μάσκες στη Γαλλία, αντιμετωπίζοντας τις ελλείψεις στον τομέα της υγείας κατά τη διάρκεια της πανδημίας. Τα υπόλοιπα luxurious brand της Kering, Balenciaga και Saint Laurent, έχουν επίσης αλλάξει τη χρήση των εργοστασίων τους για την παραγωγή εκατομμυρίων χειρουργικών μάσκες και άλλων βασικών προμηθειών για τον εργαζόμενο στον τομέα της υγείας.

Όλοι μαζί στον αγώνα κατά της πανδημίας, εμψυχωτικές κινήσεις για να κρατάνε και το ηθικό μας ψηλά!